You can’t make up results like this for a techie kind of blog:
Given my demographic cohort, bedbugs suddenly seemed downright friendly.
Overall, this blog had 109 k visitors and 204 k page views. The ratio of 1.8 pages / visitor has been roughly constant for the last few years, so I assume most folks find one more interesting post before wandering off.
My take from the increasing volume of ads WordPress shovels at those of you who (foolishly) aren’t using an ad blocker continues to fall:
The CPM graph scale seems deliberately scrunched, but the value now ticks along at 25¢ / thousand impressions, adding up to perhaps $250 over the full year. Obviously, I’m not in this for the money.
The ratio of five ads per page view remains more or less constant. Because Google continues to neuter Chrome’s ad blocking ability, I highly recommend using Firefox with uBlock Origin.
WordPress gives me no control over which ads they serve, nor where they put ads on the page. By paying WordPress about $50 / year I could turn off all their ads and convert the blog into a dead loss. I’m nearing their 3 GB limit for media files on a “free” blog, so the calculation may change late next year.
Onward, into Year Two …