Archive for April 11th, 2015

Where Web Content Comes From

Make sure you’re running an ad blocker and perhaps a script killer, feed “Larval Engineer received a Pilot InstaBoost” into your favorite search engine, along these lines:

Google

DuckDuckGo

Bing

The first (few) hits should be the various ways my original post from late last year appears on wordpress.com, but the rest (particularly from Google) will be spam blogs and scraper sites that ripped my text, ran it past a thesaurus (euphemistically known as article spinning), larded the result with keywords, and reposted the shattered remains. If you click on the links, you’ll have the experience of reading text where short sequences of words make sense, but the overall corpus leaves you shaking your head in disbelief.

Even though Google allegedly doesn’t reward such sites, they make up the bulk of its list. DuckDuckGo does a slightly better job of suppressing them and Bing kills nearly all of the junk, which suggests that Google operates with a powerful incentive to not notice problems in sites serving (its?) advertisements.

There’s obviously no point in getting annoyed with any of the participants…

FWIW, that particular post seems to have drawn the attention of scammers due to the presence of a trademarked brand name with good search-ability. Other posts have been more fortunate in escaping their attention, despite my glowing prose…

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